How to Confirm Identity on Facebook Business Manager

Introduction

Facebook Business Manager is a powerful tool for businesses of any size. It allows you to manage your presence on the platform, advertise, and measure results all in one place. However, it’s important to make sure that only authorized personnel have access to your account. To do this, you need to confirm identity for all users who will be accessing the account.

Use Two-Factor Authentication

The first step to confirming identity on Facebook Business Manager is to enable two-factor authentication (2FA). This adds an extra layer of security to your account by requiring users to enter a code sent via text message or email before they can access the account.

What is Two-Factor Authentication?

Two-factor authentication is an additional security measure that requires users to provide two pieces of information when logging into an account. The first piece of information is usually a username and password, while the second piece of information is typically a code sent via text message or email.

How to Set Up Two-Factor Authentication

To set up two-factor authentication for Facebook Business Manager, go to Settings > Security > Two-Factor Authentication. From here, you’ll be able to enable 2FA and select how you want to receive the codes (text message or email). Once you’ve enabled 2FA, all users who log into the account will be required to enter a code.

Create a Separate Admin Account

Creating a separate admin account is another way to confirm identity on Facebook Business Manager. This will ensure that only authorized personnel are able to access the account and make changes.

Why Create an Admin Account?

Creating a separate admin account is beneficial for several reasons. First, it allows you to keep track of who is making changes to the account. Second, it ensures that only authorized personnel have access to the account. Finally, it prevents users from accidentally deleting or modifying important information.

Steps to Create an Admin Account

To create an admin account, go to Settings > People & Assets > Admins. From here, you can add an admin user and select their role (e.g., Full Access, Limited Access, etc.). You can also assign additional permissions to each admin user.

Verify Your Business Information

Verifying your business information is another important step in confirming identity on Facebook Business Manager. This helps ensure that only authorized personnel are accessing the account and that the information associated with the account is accurate.

Why Verifying Your Business Information is Important

Verifying your business information is important for several reasons. First, it helps prevent unauthorized access to your account. Second, it ensures that the information associated with the account is accurate. Finally, it gives potential customers confidence in your business.

Steps to Verify Your Business Information

To verify your business information, go to Settings > Business Info. From here, you can update and verify your contact information, website URL, and other details. You may also need to upload documents to prove ownership of the business.

Set Up a Primary Contact

Setting up a primary contact is another way to confirm identity on Facebook Business Manager. This person will be responsible for managing the account and ensuring that all users have access to the necessary resources.

Who Should Be the Primary Contact?

The primary contact should be someone who is familiar with the account and has the authority to manage it. This could be a business owner, manager, or other designated employee.

How to Set Up a Primary Contact

To set up a primary contact, go to Settings > People & Assets > Primary Contact. From here, you can select the user who will be the primary contact for the account.

Link Your Ad Accounts to Your Business Manager

Linking your ad accounts to your Business Manager is another way to confirm identity on the platform. This will allow you to manage your ad campaigns from within the Business Manager dashboard.

What are Ad Accounts?

Ad accounts are used to create and manage ad campaigns on Facebook. They are linked to your Business Manager so that you can manage them from within the dashboard.

How to Link Your Ad Accounts to Your Business Manager

To link your ad accounts to your Business Manager, go to Settings > People & Assets > Ad Accounts. From here, you can select which ad accounts you want to link to the Business Manager.

Add Additional Users and Assign Roles

Adding additional users and assigning roles is another way to confirm identity on Facebook Business Manager. This will ensure that only authorized personnel have access to the account and that they have the appropriate permissions.

What are User Roles?

User roles are used to define what type of access each user has to the account. For example, some users may be able to view data but not make changes, while others may be able to both view and edit data.

How to Add Additional Users and Assign Roles

To add additional users and assign roles, go to Settings > People & Assets > Admins. From here, you can add users to the account and select their role (e.g., Full Access, Limited Access, etc.). You can also assign additional permissions to each user.

Monitor Activity Logs

Monitoring activity logs is another way to confirm identity on Facebook Business Manager. This will allow you to keep track of who is accessing the account and what changes they are making.

What are Activity Logs?

Activity logs are a record of all the changes that have been made to the account. This includes who made the changes, when they were made, and what was changed.

How to Monitor Activity Logs

To monitor activity logs, go to Settings > Security > Activity Logs. From here, you can view a detailed list of all the changes that have been made to the account. You can also filter the list by date, user, or type of change.

Conclusion

Confirming identity on Facebook Business Manager is an important task for businesses of any size. By using two-factor authentication, creating a separate admin account, verifying business information, setting up a primary contact, linking ad accounts, adding additional users and assigning roles, and monitoring activity logs, you can ensure that only authorized personnel have access to your account.